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šš¼ A little about me
Aspiring Machine Learning Engineer with a solid foundation in data analytics, Generative AI, and digital content creation. With over 10 years of experience in B2C and B2B marketing, I bring a creative, collaborative approach to developing tools that support the AI model lifecycle. A proactive team player, I excel in fast-paced, multicultural environments and am committed to leveraging state-of-the-art AI techniques for impactful, data-driven solutions.
Computer Engineerš”Supercommunicator š§ Data Science š
What youāll get
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Lived in 5 countries: Spain, France, Germany, Netherlands and Costa Rica
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Worked in: Strategic marketing for multinational corporations, Deployment of eCommerce and Digital creative direction for health tech players.
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Fluent in: Spanish, English, Catalan
Coming in hot: German and Chinese -
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Proactive and self-motivated, always prioritizing the company culture.
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Critical thinking and resourcefulness to adapt and thrive in any situation.
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Excellent communication skills help me bridge the gap between engineers and non-technical teams.
10 years of expertise
For the last 2 years, I served as a Digital Health Solutions Creative Director at Evidenze Health, where I focused on expanding digital health projects through content creation, including hospital web solutions and commercials for patient mobile apps. Prior to this, I founded Only10s, a marketing and data analytics agency, which I led for 6 years, managing finance operations and overseeing engineering quality.
š Data-Driven Marketing Manager
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Established the social media department and developed new marketing strategies to enhance brand visibility for Grupo Costa Este and Grupo Tragaluz, two renowned Spanish hospitality companies, from 2011 to 2015.
At a time when social media and community management were just emerging, I helped introduce and build these capabilities in Barcelona.
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Conducted market analysis to inform strategic decisions and managed social media campaigns using data insights at LāOreal or The Real Garcia among others.
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Used analytical expertise to anticipate market shifts and position artists, influencers, and companiesāsuch as Pura Vida Bracelets, Dior, and Bershkaāto capitalise on emerging opportunities.
š Expert in Digital Transformation
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Successfully transformed businesses by implementing web tools, content creation strategies, and data analytics to enhance operations and customer engagement.
At my agency, I had the opportunity to digitalize dozens of businesses, working with diverse management teams. This experience taught me how to effectively communicate the importance of automation.
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Kept up with changing digital landscapes to develop innovative solutions that address the needs of various stakeholders.
š ļø Tool Mastery
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I quickly embraced emerging technologies. I have been following AlphaGo since its inception and have been automating business processes ever since.
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I have a passion for finding and using the best tools to execute ideas with precision.
My proactive approach involves exploring the latest technologies to stay at the cutting edge of innovation.
š Community Builder
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Built and managed vibrant communities from scratch, enhancing engagement and strengthening brand identity.
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Used data analysis to shape strategic decisions, boosting community engagement and driving growth for events all around Europe.
š Committed to Lifelong Learning
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Committed to staying ahead of the curve through continuous learning and professional development in data science and technology. Next step: a specialisation in Stanfordās Data Science for Health program.
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Promoted a culture of continuous improvement and learning within teams to foster growth and adaptability.
š Inspiring Future Marketers
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Delivered advanced classes in social media, influencer marketing, and data-driven strategies at LCI Education & EAE Business School, empowering students with cutting-edge marketing insights.
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Promoted hands-on experience with digital tools and strategic thinking, enhancing student skills for modern challenges.
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Utilized industry trends and real-world examples to prepare students for the evolving marketing landscape.
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Recognized for engaging teaching style, relatable content, and the ability to foster a proactive, collaborative learning environment.
Notable work
Sofi App
A digital health solution for older adults, combining a mobile app, wearable device, and web platform to manage health, enhance social engagement, and provide professional insights.
Website Design
Commercial Video Production
Content Strategy
Cross-Functional Collaboration
User Experience Optimization
Frizzant
A year-long video production capturing the essence of Frizzant, a unique yoga studio embracing diverse yoga disciplines and experiences.
Video Documentation
Event Coverage
Creative Storytelling
Brand Visual Identity
Holistic Content Creation
Disney+
In 2021, I invested in a drone company spinoff within my agency to develop an autonomous drone operation. To achieve this, we needed high-quality indoor and outdoor footage to train our models. I led innovative filming projects, including a series for Disney+.
Engineering Quality Control
Investment Oversight
Drone Footage Production
Attracted Top Producers
Pura Vida Bracelets
A campaign with influencers and a non-profit to build a school in Kenya, enhancing Pura Vidaās brand image through impactful social good.
Influencer Campaign Management
Partnerships
Budget Management
Social Impact Strategy
Strong Relationships with Founders
Fun fact
Pura Vida Bracelets was sold for $130 million in 2019, an experience that sparked my entrepreneurial spirit and inspired me to start my own company. This journey has fueled my desire for an identity shift, pushing me to apply my skills and knowledge to something meaningful. I want to feel useful by contributing to projects that truly matter. Thatās why, after 6 years of running a marketing agency, I decided to sell it in February 2024 and return to my roots.
Forbes šš»